Design Advice For Your Next Web Site

The biggest cost of business owners seeking to create a web presence is expense of professional web design. If you are new to the world of business, you can save tons of money if you design your website yourself. However, you must do it right. Use the information ahead to get started on your site and make it look professional.

The faster a web page loads, the more it will be appreciated. You should minimize the loading time of your site’s pages. If someone has to wait while your site loads, there’s a chance they will get impatient and go to another site, and they might not visit your site again.

Avoid creating user interface (UI) controls that mislead your visitors. These controls include elements, widgets and more that create an interactive experience, such as a link, drop-down list or button. You do not want to make visitors think that clicking on an underlined word or phrase for example, will lead to a new page if it is not actually linked to something else. When your visitors have expectations of something working a certain way and it does not, they are more likely to assume there is something wrong with your site and leave.

Have a site map. These are useful to your clients and the search engines, as they give a detailed overview of your entire website. It can be a guide for viewers searching for a certain part of your site, and also allow you to keep track of its structure and layout.

Personalize your site. Your clients want to feel comfortable with you, so use testimonials from trusted customers, as well as photographs of people. Building trust with your customers is very important, so be sure to let them know you personally care about the product or service you are providing them.

Learning some basic HTML will help you add some interesting extras to your site. For example, you can have words that follow your cursor, or a banner that flashes important information. Make sure to change the colors and fonts occasionally, so you seem more involved with the web site and its design.

If you desire feedback from your visitors, design your site to include a feedback form rather than a guestbook. A feedback form lets your site visitors contact you without having anything negative be shown to everyone else who sees your site. If you have a guestbook then everyone can read both good and bad comments, something you really do not want people to see, especially when the comments are negative.

Create a scalable and reliable website. As technology advances and monitors keep changing, you can’t test your site across all platforms and screen sizes. Make sure the design, hosting, and code is scalable. Do this by making sure it’s error-free and making the loading smooth. This helps you create a good design that works for many circumstances.

Don’t expect the ride from beginner to web design pro to be a cake walk. You may even make a couple of errors when trying to design your page. But, you should use what you’ve learned here and you will build an effective site.…

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All You Need To Know About Using WordPress

WordPress is a very popular tool that is used by thousands of bloggers all over the world. If you are interested in learning how to blog, or if you are unsatisfied with your current blogging software, you need to learn more about WordPress. Keep reading for some valuable information about this program.

Make sure your sidebar is not too cluttered. The sidebars on most WordPress blogs are a chaotic mess, full of social media icons and ads and links. Prioritize what goes in your sidebar. Make sure visitors to your blog don’t have to search for anything they might be looking for.

If you want to easily be able to search through the media you upload, such as videos or photos, put it all into a single folder through WordPress. To do this, go into Settings & Media and then uncheck the box which sets WP to sort your media into folders based on the date.

Pay attention to your footer. The bottom of your page does not just have to be wasted space. Instead, put in an important link or work in a few words about who you are and what you do. You could even use the footer to tell visitors a little more about the site itself.

Use Alt and Title when you are using WordPress. text as you are uploading images to your posts. You can put SEO phrases in these places, and those people that can’t see pictures on your site will know what should have been there.

If you want to create a line break, but not a paragraph break, hold shift while you press the enter key. This moves the cursor down to the next line without including any blank space. If you want to put a letterhead-type address on your page, this should make it a snap.

Look into other themes for your WordPress blog. Sure WordPress comes preinstalled with a few excellent themes, but there are many more options out there. Many are free and then there are premium themes as well. These premium themes are very well designed and let you add more advanced aspects to your blog with ease, such as e-commerce plugins.

Organize your permalinks. You need to make your links easy for the search engines to find your important information. You should learn proper SEO to do this. In the meantime, you can use WordPress’s included permalink form to clean up links before publication. Cut words down to only the most important ones. Also, try cleverly adding your keywords to your descriptions.

Do not forget about Facebook. Visitors to your site should be able to leave comments or register with your site through their Facebook account. There are plugins that will help you getting things rolling on your page, and they are easy to download and use. Since so many people are on Facebook, it is important to ensure that your page incorporates the social media site in some way.

Now that you have learned more about WordPress, you can decide whether or not this software is right for you. If you decide to use WordPress, you can make good use of this advice as you continue blogging. Remember, there is always more to learn, so keep looking for new information about WordPress.…

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Great Tips For Choosing The Right Web Design Software

A subject like web design scares a lot of people from time to time. This is because they’re unfamiliar with the subject, but just like anything else the more you learn about web design the more confident you become.

So use this article and the advice within it so that you can feel confident about web design.

Consider buying a web design program to help design a better website. This type of software is a lifesaver and extremely easy to use. Before long you will be designing some eye-catching sites to add to your portfolio. Should your website not be appealing, then your visitor count is going to be low.

No matter what type of website you design or who the audience is you want to target, always keep the page load time under ten seconds. A good site will come up within a few seconds. If it takes too long, a visitor is simply going to become frustrated and go elsewhere.

Personalize your site. Your clients want to feel comfortable with you, so use testimonials from trusted customers, as well as photographs of people. Building trust with your customers is very important, so be sure to let them know you personally care about the product or service you are providing them.

If you plan on having a commercial site, you should seriously consider buying your own web hosting. Most free host sites force you to display their advertisements, which is counter-intuitive if you are attempting to sell something as well. Purchase your own hosting to avoid this advertising hassle, so that you can choose your own ads.

The best web sites communicate a lot of information in a small amount of words. If you are long-winded, people will easily get bored and find another site that is more concise. Make sure any content is relevant and easy to understand – newspapers use an eighth grade reading level, which is the most common literacy level.

Provide a navigation menu on every page of your site. While this menu does not have to link every single page of your site, as this could be an exhaustive list if you have a very large site, it should provide links to the main pages. This ensures that your visitors do not have to return to the home page and start completely over when it is not necessary.

Use breadcrumbs and make it so that clicking on the site logo returns you to the homepage. Breadcrumbs are markers that show where the visitor is in the site structure. For instance, the breadcrumbs might read “home furniture beds.” When the user clicks a link in the breadcrumbs, he can return to a page further up in the site hierarchy. Clicking on a business logo should generally take the visitor back to the homepage as well.

Tackling something like web design really isn’t that hard, at least when you know what you’re doing. Hopefully with what you learned from this article you’re feeling a little more confident in the subject and you’re able to apply all the knowledge you gained to reach any of your endeavors.…

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Excellent Article With Many Great Tips About Web Design

You want to gain more knowledge about web design but your time is valuable and you may find it difficult to spend time reading up on it. Use this set of tips in order to quickly and efficiently learn some great knowledge that has to do with web design and how to use it for success.

When you’re thinking about how to design a website, you need to be sure to think about the navigation. You want your navigation to be easily accessible and easy to use. Put the navigation bar on every page in a noticeable place. Also, make sure that it flows well with the rest of your page and doesn’t distract visitors.

Avoid trying to add every new gadget to your website. It can be tempting to make your site look cutting edge by including every new web design option out there but it can end up turning people off. Simple will generally get the job done even better than a flashy layout.

A successful website needs to work for visitors using any browser, so it is important to test your web pages to make sure they display properly in different browsers. Some things that work in Internet Explorer might not work correctly in Chrome, Safari, or Firefox. Therefore, check to see that all pages display correctly in all the large browsers prior to your site going live.

Test your site to see if the major translation services work properly when translating your site. Some sites receive many international visitors, and these visitors sometimes use services like BabelFish and Google Translate to translate the text to their language. Certain web design problems, especially poor server side code, can break these services.

Always give viewers the option to cancel a current action. For example, allow users to cancel registration for newsletters or easily back out of a search. When you do not allow visitors to cancel something they do not wish to complete, you are forcing them into something, which can prove detrimental to fostering return visits and/or purchases.

Make your links obvious. Customers do not like spending time wading through your site searching for something they are interested in. Having a site map, as well as providing big, prominent links will help your viewer find what they are looking for without wasting time in a hunt. Lead them to your information.

To help you design a website that is free of clutter, do not include any scrolling text on your site. Websites that have things constantly moving back and forth on the screen is really distracting to the visitor. Not only is this distracting and annoying, it screams unprofessional and will cause your visitors to leave quickly.

In conclusion, web design is something that you are interested in learning more about but you often find that you do not make the time to do anything about it. As mentioned earlier, you have just read some of the best tips around, organized in an easy to digest format. Use this expert advice and become a great web designer.…

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Always Succeed With Web Design By Using These Tips

When it comes to websites on the Internet, one of the things people notice right away is the design of the website. Given the power of initial impressions, getting the design nailed down well and good in advance is critically important to keeping visitors from fleeing their first visit. Use these tips to avoid losing customers.

For multimedia presentations, take advantage of the new HTML5 standard. Although HTML5 isn’t quite as robust for animation and games as Flash, it has the advantage of working stably on mobile phone browsers, including those contained in Apple hardware. HTML5 is also quite a bit leaner than Flash, so load times will improve, as well.

Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.

Be wary of web hosting companies who claim that they offer unlimited bandwidth to their customers. Usually there is something that is written in the small print that is far different than that. In many cases people end up having problems when it comes to fair use policies.

Don’t disable the visitor’s right-click functionality. Some sites do this in order to prevent people from copying and pasting text or saving images from the site. The thing is, it doesn’t work and disables other useful functions. OCR can be used to capture text from such sites, and grabbing images is as simple as taking a screenshot.

Keep your pages to a reasonable length. Add content through new pages on your site, instead of tacking it on to the end of a home page. For the most part, readers are hesitant to keep going on a page that seems to scroll on forever. If you must have a lot of content on one page, include hyperlinks at the top and in sections throughout the page. This allows users to navigate through the available content without excessive scrolling.

If you plan on having a commercial site, you should seriously consider buying your own web hosting. Most free host sites force you to display their advertisements, which is counter-intuitive if you are attempting to sell something as well. Purchase your own hosting to avoid this advertising hassle, so that you can choose your own ads.

When designing your site, try to come up with three or four keywords that you expect users to input into search engines as they try to find your page. These keywords should then be repeated frequently throughout the title, page body and description meta tag. This will make it easier for users to locate your site on the web.

People will decide to stay on your website based largely on how your website is designed. It is vital to make your visitor’s first impression a memorable one. The tips in this article will help to guide you down the path to an amazing, effective website.…

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Don’t Trust the CDC for Healthcare Marketing Advice

Are you familiar with the idiom, “stay in your lane”? If so, you know that we use it to encourage people not to delve into areas in which they have no knowledge or experience. It is an idiom that could easily be applied to the Centers for Disease Control and Prevention (CDC) and their Health Marketing Basics web page.

Yes, this is absolutely real. The CDC devotes an entire module of its website to healthcare marketing. What’s wrong with this picture? The CDC is not a digital marketing firm. They do not know the first thing about SEO, content creation, conversion optimization, etc. The CDC is a bureaucratic agency whose mission is to develop public health policy.

Why the CDC feels qualified to offer healthcare marketing advice is a mystery. Even more mysterious is the apparent belief that they are qualified to dispense such information. If you are involved in healthcare marketing in any way, do not trust the CDC to be your guiding light.

Basics Don’t Cut It

It is hard to imagine a healthcare marketing pro gleaning anything of real value from the CDC marketing site. Most of the information on the site is rather generic. It might be helpful for someone who has never heard of marketing before and is curious about its more basic principles, but basics do not cut it in the real, cutthroat world of online marketing.

WebTek is a Salt Lake City firm specializing in SEO and digital marketing. They offer a comprehensive set of services to organizations in the healthcare sector. They say that a comprehensive healthcare marketing strategy is so complex that describing it in the simple terms used by the CDC would be impossible.

A comprehensive strategy would include, at the very least:

  • a complete website audit
  • an audit of social media channels
  • initial and ongoing keyword research
  • keyword and performance analytics
  • regular content creation
  • regular website updates
  • regular social media interaction
  • regular link building activities
  • blog and guest posting
  • paid advertising campaigns.

As you can see, this is a pretty extensive list. And still, it doesn’t cover everything a typical SEO agency would do for a healthcare client. There are so many white hat practices available to SEO marketers that quantifying them all in a single blog post is not doable.

SEO Is a Specialization

Perhaps the best way to drive home the point of this post is to liken the art and science of SEO to a medical specialty. Every licensed doctor goes to medical school to learn the basics. Each one graduates with enough knowledge to be an internist. But most doctors do not stop there. They go on to specialize in something else.

Medical specialties include everything from cardiology to oncology and pediatrics to obstetrics. Each specialty has its own unique characteristics and traits. Each specialty requires a particular body of knowledge along with additional experience unobtainable by practicing only as an internist.

Likewise, SEO is a specialty within the larger web development space. But even within SEO, there are additional specialties. Healthcare SEO is just one example. Healthcare, as an industry, is so unique in some respects that it requires a very specific kind of marketing. It is not a given that every SEO professional is capable of doing it.

Leave It to the Experts

Imagine you were in need of open-heart surgery to save your life. Would you ask your GP to perform the surgery, even though your GP is not a cardiologist and has no surgical experience? Of course not. You would leave heart surgery to an experienced heart surgeon.

Likewise, digital marketing and SEO should be left to the experts. Relying on the CDC website for information on how to market healthcare organizations is no different than relying on this post to glean information about conducting heart surgery. It just doesn’t make sense.

Healthcare marketers, take notice. The CDC website is a plethora of valuable information. Their healthcare marketing information doesn’t qualify. If you want to learn how to successfully market healthcare organizations, look for resources developed by real marketers. The CDC’s mission is public health policy; it is not marketing healthcare products and services.

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Are You Looking To Add Social Media To Your Web Design Pages? Try This!

If you have ever though about designing a website, you’re aware of how daunting that can be. Be it for you or someone you know, creating a webpage can be scary. If you want to create a successful website, here is the information that will help you succeed.

When you’re thinking about how to design a website, you need to be sure to think about the navigation. You want your navigation to be easily accessible and easy to use. Put the navigation bar on every page in a noticeable place. Also, make sure that it flows well with the rest of your page and doesn’t distract visitors.

Make sure that a tagline is prominently displayed on your website. A tagline is seen as a statement that tells people what a business’s site is about. There are about eight crucial seconds to grab and keep a visitor’s attention, so having an easy-to-understand tagline is crucial.

Avoid useless scripts. Scripts like counters and date/time scripts don’t really serve any purpose, and since they are all JavaScript, can add a few kilobytes to the page’s file size. Getting rid of these elements also frees up space on the homepage. Replace those useless scripts with useful content that keeps users coming back.

Make sure your webpages aren’t too long. You only get one chance to make a first impression, and if your most important content is “below the fold,” it may not even be read. If you have a lot of related content that needs to stay together, consider breaking it up into sections and adding links to each section.

Give your visitors the ability to search your site so that they can more easily find what they are looking for. If someone cannot find what they are looking for right away, their next thought will be to look for a search field. Put this somewhere obvious and include a search button.

Have you considered writing a newsletter? Having customers subscribe to your newsletter allows you to send them important updates about special events, which in turn can get them to keep visiting your site. You can incorporate a form in the sidebar of the site and track users that sign up. Send the newsletter only to people who opt-in or you could get in trouble for spam!

Make sure the content on your website is compelling and interesting. The actual site design “look” is important, but content is king. A website that provides information that is both, useful and updated, will be the most effective. Readers will find information they find helpful, which will cause them to return in the future.

Creating a site map is a very important part of the web design process. A site map is an effective way to inform visitors of the various kinds of content that your website has to offer, and is a great tool for navigating your website. Search engine crawlers will also utilize your site map for similar reasons, and therefore, including a site map will help boost your search rankings. Make sure your website has a site map, and that it is through.

Now that you’ve reached the end of this article, you are probably itching to go out there and design a killer website. Armed with the knowledge that you’ve gotten from this article, you should be able to do just that. Use this information and your best instincts to design the site of your dreams.…

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Confused About WordPress? These Tips Can Help!

WordPress is a very interesting platform for bloggers that is extremely popular. If you desire to learn more about WordPress, then this article is going to discuss various topics of interest. Sit back, relax, and get ready to find out more about how you can make this blogging platform work for you.

With WordPress you have lots of choices in themes so you can have a really good looking blog. Take plenty of time to peruse all of your choices so that you can select just the right one to suit your style and your topic. For a truly unique theme, select a premium theme. This will really help your blog stand out from the crowd.

Make the most of your titles and your descriptions. Any time you share posts on social media sites a description and title may be required. These are important in terms of good search engine optimization, so don’t just toss out titles and descriptions in a random fashion. Give it some thought and optimize with good keywords.

Pay attention to your footer. The bottom of your page does not just have to be wasted space. Instead, put in an important link or work in a few words about who you are and what you do. You could even use the footer to tell visitors a little more about the site itself.

It is easy to use WordPress to add video blogging to the website. While you may need to prepare a little more, that makes things worth it. A lot of web users are drawn to video blogging because of their personal visual preferences. Videos can sometimes convey information more quickly and effectively than the written word.

Enable different types of avatars on your website. This will make your site very fun and friendly for the users who visit it. Also, it will allow you to get across your personality in a better way. To find this component, visit the discussion area on your dashboard under settings.

Use the “ABC” button to spell check your posts before they go live. Many people overlook this ability, but WordPress can spell check your work for you. This ensures that you continue to give off a professional look with your posts and yet you don’t have to use a separate program to do so.

Look into other themes for your WordPress blog. Sure WordPress comes preinstalled with a few excellent themes, but there are many more options out there. Many are free and then there are premium themes as well. These premium themes are very well designed and let you add more advanced aspects to your blog with ease, such as e-commerce plugins.

Now you can surely see why WordPress is so popular and also how you can better use it to fuel your blogging efforts. Put the tips you’ve discovered here to use for you so that you can find yourself an experienced blogger. You can now be one that utilizes all the tools necessary to succeed.…

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